SAP Customer Experience (CX)

Deliver personalized experiences with SAP CX. Boost customer engagement, loyalty, and sales through data-driven, connected interactions.

Build Connected, Personalized, and Profitable Customer Journeys

Customer expectations have evolved—today’s customers demand seamless digital experiences, personalized engagement, and consistent service across every touchpoint. SAP Customer Experience (SAP CX) is a comprehensive suite of cloud-based solutions that enables businesses to manage and optimize every phase of the customer lifecycle—from acquisition to retention. 

At NexInfo, we implement and integrate SAP CX solutions to help enterprises create a unified view of customers, orchestrate omnichannel engagement, and drive business growth through data-driven insights. With expertise across the entire SAP CX portfolio, NexInfo ensures that your digital front-office transformation is fully aligned with back-end operations, supply chain, and ERP systems. 

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A Leading Implementer of SAP ERP Systems, By the Numbers

Top 100

SAP Partners, according to CIO Review

300+

Consultants on-staff ready to help

13+ years

Average experience length of our in-house experts

Our SAP CX Implementation Services Include

Supply Chain Planning

SAP CX Suite Deployment

  • SAP Commerce Cloud – B2B/B2C commerce storefront design, product catalog setup, pricing rules, checkout optimization, promotions, and multi-language/multi-country deployment 
  • SAP Sales Cloud – Lead management, opportunity tracking, quote and contract automation, territory and quota planning 
  • SAP Service Cloud – Omnichannel case management, SLA tracking, field service planning, self-service portals 
  • SAP Marketing Cloud – Campaign management, segmentation, consent management, behavior-based targeting 
  • SAP Customer Data Cloud – Identity and access management, consent capture, profile unification 

Experience Strategy & Roadmap

  • Customer journey mapping and CX capability maturity assessment 
  • Omnichannel blueprint: web, mobile, social, in-store, partner portals 
  • Personalization, loyalty strategy, and KPI alignment 
  • Integration planning with ERP, CRM, POS, CDP, and analytics systems 
Supply Chain Planning Tools
Supply Chain Planning Solutions

Technical Configuration & Customization

  • Hybris-based SAP Commerce architecture setup (backoffice, accelerators, OCC APIs) 
  • Sales/Service process configuration with workflow rules, approvals, CTI integration 
  • Predictive analytics using SAP Analytics Cloud + SAP CX data models 
  • Integration with Fiori-based dashboards, SAP BTP, and non-SAP CRM/OMS systems 

Integration with Backend & Third-Party Systems

  • Real-time integration with SAP S/4HANA, logistics, and financial systems 
  • REST/OData APIs for web, mobile, and eCommerce platform integration 
  • Customer master data sync with SAP MDG, Salesforce, Oracle, HubSpot 
  • SAP BTP Integration Suite for scalable CX-ERP synchronization 
  • Legacy CRM migration and data enrichment pipelines 
Supply Chain Planning Tools
Pharma ERP Solution

Industries We Serve with SAP CX

  • Retail & eCommerce – Unified customer profiles, order orchestration, AI-driven product recommendations 
  • High-Tech & Electronics – Partner portal enablement, customer self-service, subscription commerce 
  • Life Sciences & Healthcare – Secure patient engagement, digital consent, HCP portals 
  • Manufacturing & Industrial Equipment – Dealer network portals, field service planning, product configurators 
  • Consumer Goods – Loyalty platforms, promotion targeting, real-time supply-demand sync 

Why NexInfo for SAP CX Implementation?

  • Certified SAP CX implementation team across Commerce, Marketing, Sales & Service 
  • End-to-end delivery from roadmap to go-live across all CX modules 
  • Deep integration expertise with SAP ERP and third-party CRM/eCommerce platforms 
  • Accelerators for storefront design, persona-based journeys, and GDPR/CCPA compliance 
  • UI/UX design support for modern, responsive customer experiences 
  • Post-go-live enhancements, personalization optimization, and campaign execution support 
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Frequently Asked Questions (FAQ)

1. What is included in SAP Customer Experience (CX)? 

SAP CX includes five integrated cloud solutions: 

  • SAP Commerce Cloud 
  • SAP Sales Cloud 
  • SAP Service Cloud 
  • SAP Marketing Cloud 
  • SAP Customer Data Cloud Together, they enable seamless, personalized customer journeys and data-driven engagement across channels. 

2. Can NexInfo implement specific CX modules without the full suite? 

Yes. NexInfo provides modular implementation. You can deploy SAP Sales Cloud or Commerce Cloud independently and scale up over time as needed. We ensure all solutions are integration-ready from day one. 

3. How long does an SAP CX implementation take? 

Module-specific implementations typically take 8–16 weeks, while a full-suite rollout across multiple channels may span 4–6 months, depending on integration complexity and UX customization needs. 

4. How does SAP CX integrate with S/4HANA and ERP? 

We enable real-time integration using SAP BTP, CPI (Cloud Platform Integration), APIs, IDocs, and Fiori-based dashboards. We synchronize data between SAP CX and core systems for quotes, orders, inventory, billing, and support. 

5. Does NexInfo help with user experience (UX) design and personalization? 

Yes. NexInfo offers full UX strategy and implementation, including storefront design, Fiori extensions, customer journey optimization, and integration with SAP Emarsys, CDPs, and personalization engines. 

6. What industries benefit most from SAP CX? 

Industries with high customer interaction volume and digital channel complexity benefit greatly. This includes Retail, Consumer Goods, High-Tech, Manufacturing, Healthcare, and Life Sciences—especially those investing in D2C strategies and omnichannel engagement. 

WMS for Small Businesses
Company team meeting

Create Exceptional Customer Journeys with SAP CX and NexInfo

From your first customer interaction to lifetime loyalty, NexInfo helps you deliver consistent, personalized, and profitable experiences across every touchpoint—with SAP Customer Experience at the core. 

Connect with NexInfo to plan your digital experience transformation  

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