As consumer goods companies expand into new markets, launch new product lines, and absorb acquisitions, their operational backbone must evolve. For SportPet, a global leader in innovative pet products, the challenge wasn’t managing the business of today—but preparing for the complexity of tomorrow.

That’s where NexInfo stepped in—to help reimagine how Product Lifecycle Management (PLM) could support scale, speed, and strategic growth.

Digital Transformation Case Study
About Sportpet
SportPet Based in Waukesha, Wisconsin, SportPet designs and manufactures premium pet crates, travel gear, and outdoor accessories for adventure-loving pet owners. Their products feature durable materials, convenient designs (like removable caster wheels), and a strong focus on safety and comfort.
Replaced Cloud Modules Implemented
Bluecherry Oracle Cloud PLM
Top Customer Challenges Top Benefits Achieved
  • Fragmented Product Data & Version Control Scattered designs, revisions, specs, and BOMs across tools caused inconsistencies and delays.
  • Poor Visibility into Cost & Compliance Late identification of material costs, regulations, and quality issues led to waste, rework, and higher costs.
  • Slow Time-to -Market Lengthy changes, approvals, and iteration cycles caused bottlenecks from concept to production.
  • Difficulty Managing Product Lifecycle Data Manual tracking of versions, suppliers, and changes caused errors and inefficiencies in returns, warranty, and support.
  • Limited Collaboration Across Functions Misalignment between design, engineering, procurement, and manufacturing caused delays and rework.
  • Reduced Waste & Rework Early issue detection cuts scrap, returns, and off-spec production.
  • Stronger Compliance & Traceability Full product traceability boosts audit readiness and customer confidence
  • Enhanced Collaboration & Efficiency Shared data reduces miscommunications, back-and-forth, and boosts team productivity
  • Better Cost Control from Early Stages Incorporating cost inputs early reduces overruns and improves margin predictability.
  • Improved Product Quality & Fewer Errors Early insight into specs, constraints, and supplier quality reduces defects.
  • Faster Time-to-Market Streamlined approvals and fewer reworks speed design-to-production cycles.
Top Solutions Implemented
  • Centralized Product Data Management Master repository for designs, CAD files, BOMs, and specs with version control in Oracle Cloud PLM.
  • Change & Revision Management Standardized workflows for ECOs, approvals, and version control ensure consistent change review.
  • Collaborative Workflows Across Teams Cross-functional workflows enable early collaboration and visibility for all teams in one system.
  • Costing & Supplier Data Integration Early in Design Integrated supplier pricing and material costs into PLM for upfront cost and compliance insights.
  • Compliance, Quality & Regulatory Tracking Embedded checklists, standards, and safety requirements in product records for full lifecycle compliance.
  • Analytics & Reporting for Lifecycle Metrics Dashboards track cycle times, redesigns, costs, supplier performance, and design quality.
Industry Deployment Location
Pet Products Manufacturing North America

The Core Challenge: Systems That Couldn’t Keep Up

SportPet’s business had grown significantly, supporting over multiple SKUs, operating across multiple countries and retailers, and managing significantly high product styles since 2017. Yet their digital infrastructure lagged behind. Their tech stack included:

  • Legacy PLM (Blue Cherry by CGS)
  • Smartsheet
  • Sage
  • Excel
  • Manual email-based processes

These fragmented systems created operational silos, limited visibility, and manual bottlenecks, slowing down product development and decision-making.

Key Pain Points Identified by SportPet

During NexInfo’s discovery session, several recurring challenges surfaced:

Disconnected Tools and Data

The team used multiple platforms for core functions like costing, grading, QC, and design asset management—none of which spoke to each other. This led to duplicated efforts and delays.

Manual Image and File Management

Illustrator files and product images were handled outside the system, slowing down report generation and team collaboration.

Non-Integrated Quality Control (QC) & Costing

SportPet’s quality checks and costing processes were executed manually, often in spreadsheets. These mission-critical steps were completely detached from product data and workflows.

Need for Future-Ready Scalability

SportPet needed a PLM system that could centralize operations today and scale seamlessly with future acquisitions, brand expansions, and SKU growth.

The NexInfo Approach: Strategic Oracle Cloud PLM Implementation

Instead of offering a one-size-fits-all solution, NexInfo is a customized engagement tailored to SportPet’s real-world environment.

Business-Aligned Discovery

The conversation began with a clear focus: understand business priorities first, then map technology. NexInfo guided the team toward envisioning a “crawl-walk-run” strategy that would allow phased rollouts and quicker time-to-value.

Centralized Product Data on Oracle Cloud PLM

NexInfo proposed using Oracle Cloud PLM with Product Data Hub (PDH) to unify product data, costing, and design workflows. This would enable:

  • Seamless integration of tech packs, images, and BOMs
  • Real-time collaboration across design, sourcing, and QC
  • Consolidated reporting for better decision-making
  • A scalable foundation for future acquisitions

Adobe Illustrator Integration

To address image-related challenges, NexInfo recommended exporting relevant visuals as PNG/JPG from Illustrator, attaching source files in Oracle PLM, and consolidating them into dynamic product reports—improving design-to-launch workflows.

About NexInfo

NexInfo Solutions is a trusted Platinum partner for Oracle Cloud implementation and digital transformation. With expertise across ERP, SCM, EPM, HCM, CX and PLM, NexInfo has delivered high-impact results for 300+ organizations.

For companies in healthcare, consumer goods, retail, manufacturing sectors and more, NexInfo provides:

  • End-to-end Oracle Cloud PLM implementation
  • Data migration and cloud integration strategy
  • Managed services and optimization post-go-live
  • Accelerators tailored to industry-specific use cases

Backed by NexInfo’s ISO 9001 Quality Management and ISO 27001 Information Security certifications help organizations reduce operational risk across cloud, applications, and managed services.

Conclusion: Building a Scalable PLM Foundation for Growth

SportPet’s journey underscores a universal truth: growth requires infrastructure that doesn’t just support scale—it enables it. With NexInfo’s strategic partnership and Oracle Cloud PLM’s robust architecture, SportPet is on track to streamline product development, automate critical processes, and future-proof its operations.

Ready to explore what a scalable, cloud-based PLM solution can do for your business? Contact NexInfo for a personalized consultation.